Postgraduate Course: Strategic Management (Pt MBA) (BUST11084)

Course Outline
School	Business School	College	College of Humanities and Social Science
Credit level (Normal year taken)	SCQF Level 11 (Postgraduate)	Availability	Not available to visiting students
SCQF Credits	10	ECTS Credits	5
Summary	Strategic Management is concerned with what a business is trying to achieve and how it will try to do so. The questions we ask in strategy often appear simple, but the answers can be very complex. Similarly, the concepts that we use often appear very straightforward, but they are, in practice, difficult to apply. This course integrates other knowledge from your previous learning and experience to identify and address the strategic concerns of firms. There is rarely a right answer, but there are often many unconvincing and unpersuasive ones. As someone who will be engaging in persuading others about what the strategy of an organization should be, you will need to have a view, and an argument that will persuade others. By the end of this course, you should be better able to engage in such an argument.
Course description	Not entered

Entry Requirements (not applicable to Visiting Students)
Pre-requisites		Co-requisites
Prohibited Combinations		Other requirements	For Business School PG students only, or by special permission of the School. Please contact the course secretary.
Additional Costs	None

Course Delivery Information
Not being delivered

Learning Outcomes
Students will gain knowledge and understanding of: * the complexity of strategic management in firms. * the traditional approaches of strategic analysis. * the tools of strategy analysis and their limitations. * strategy alternatives for firms. * different perspectives for managing strategically * the current issues being faced by managers in developing internationally