Undergraduate Course: Developing Graphic Design (intensive) (LLLA07127)
Course Outline
| School | Edinburgh College of Art | 
College | College of Humanities and Social Science | 
 
| Credit level (Normal year taken) | SCQF Level 7 (Year 1 Undergraduate) | 
Availability | Not available to visiting students | 
 
| SCQF Credits | 10 | 
ECTS Credits | 5 | 
 
 
| Summary | This course aims to consolidate existing skills in graphic design and develop new ones to enable students to produce graphic design that considers audience, application and professional contexts. The course content will be driven by the interests of individual students within the framework of a design brief, and will broaden their practical and professional understanding of graphic design. | 
 
| Course description | 
    
    Not entered
    
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Entry Requirements (not applicable to Visiting Students)
| Pre-requisites | 
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Co-requisites |  | 
 
| Prohibited Combinations |  | 
Other requirements |  None | 
 
 
Course Delivery Information
| Not being delivered |   
Learning Outcomes 
    On completion of this course, the student will be able to:
    
        - RESEARCH 
 
use creative thinking for the effective application of visual communication through conceptual exploration extensively documented in a sketchbook or visual journal;  
 - PRACTICE
 
engage with the graphic design process and its audience within the parameters set by a brief, and to explore different media within a creative and production process 
 - PRESENT
 
produce and deliver a presentation of their work to an audience, as well as discuss and reflect on their interventions following feedback from peers 
 
     
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Reading List 
Recommended 
 
Bringhurst, R., 1992, The Elements of Typographic Style, Canada: Hartley & Marks 
Baldwin, J., & Roberts, L., 2006, Visual Communication: from Theory to Practice, Lausanne: AVA Publishing 
le Coutre, M. & Purvis, A., 2002, A Century of Posters, Aldershot: Lund Humphries 
Hollis, R., 2005, Graphic Design: A Concise History, New York: Thames & Hudson 
Lupton, E., 2010, Thinking With Type, New York: Princeton Architectural Press 
Lupton, E., 2008, Indie Publishing: How to Design and Produce Your Own Book, New York: Princeton Architectural Press 
 
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Additional Information
| Graduate Attributes and Skills | 
Considering the audience as regards visual communication  
Ability to undertake research and reflective practice and apply these within the context of graphic design and visual culture 
Using graphic design tools effectively & efficiently 
 
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| Keywords | Not entered | 
 
 
Contacts 
| Course organiser | Mr Robbie Bushe 
Tel:  
Email: r.bushe@ed.ac.uk | 
Course secretary | Ms Sherrey Landles 
Tel: (0131 6)50 3003 
Email: s.landles@ed.ac.uk | 
   
 
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