THE UNIVERSITY of EDINBURGH

DEGREE REGULATIONS & PROGRAMMES OF STUDY 2019/2020

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DRPS : Course Catalogue : Edinburgh College of Art : Design

Undergraduate Course: Design Externality 3 Major (Semester 1) - Graphic Design (DESI09078)

Course Outline
SchoolEdinburgh College of Art CollegeCollege of Arts, Humanities and Social Sciences
Credit level (Normal year taken)SCQF Level 9 (Year 3 Undergraduate) AvailabilityAvailable to all students
SCQF Credits40 ECTS Credits20
SummaryThis course is designed to encompass studies undertaken either within ECA or on internship. Students work on a series of projects and are encouraged to collect and analyse research that is creatively informed and critically aware, and develop creative concepts through integrated iterative processes incorporating making, evaluating, presenting and reflection. The course will enable students to develop, and critically appraise, a body of clearly defined project material that communicates a progression of ideas and an awareness of contemporary creative practice and user/audience needs. Students will develop advanced creative methods, techniques, approaches, materials and processes, exploring how practitioners personally conceptualise briefs. They will begin to position their personal practice within the discipline, exploring a range of appropriate design methodologies and strategies for the professional presentation, exhibition and documentation of work, as appropriate.
Course description As Summary
Entry Requirements (not applicable to Visiting Students)
Pre-requisites Co-requisites
Prohibited Combinations Other requirements None
Additional Costs Range of design materials and trips pertaining to programme specialism. Likely to incur general costs relating to photocopying, printing and so forth.
Information for Visiting Students
Pre-requisitesOnly available to visiting students in the Design School
High Demand Course? Yes
Course Delivery Information
Not being delivered
Learning Outcomes
On completion of this course, the student will be able to:
  1. EVALUATE: evaluate and respond to project briefs, and formulate appropriate approaches.
  2. DEVELOP: select and apply appropriate material and conceptual development through a transparent iterative process.
  3. REALISE: realise project solutions through structured and transparent methodologies.
Reading List
Graphic Design
- Muller-Brockmann, J. Pioneer of Swiss Graphic Design. Lars
Muller Publishers (2000)
- KesselsKramer. Advertising for People Who Don't Like
Advertising. Laurence King (2012)
Additional Information
Graduate Attributes and Skills Manage and prioritise workload and time. Work to deadlines. Exercise autonomy and initiative. Use a range of IT applications to support and enhance work. Organisation. Problem-solving.
KeywordsEvaluate,Develop,Realise,Produce,Present,Reflect,Practice
Contacts
Course organiserMr Marco Scerri
Tel: (0131 6)51 5727
Email:
Course secretaryMs Jane Thomson
Tel: (0131 6)51 5713
Email:
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