Postgraduate Course: Translational Study - Innovation and Entrepreneurship Masterclass (Biz) (BUST11228)
Course Outline
| School | Business School |
College | College of Humanities and Social Science |
| Credit level (Normal year taken) | SCQF Level 11 (Postgraduate) |
Availability | Not available to visiting students |
| SCQF Credits | 20 |
ECTS Credits | 10 |
| Summary | The Translational Study is a student-led, independent study course designed to promote student exposure to the challenges and opportunities associated with translating innovation into a market context. |
| Course description |
The course builds on the outcomes of the Grand Challenge and innovation-Driven Entrepreneurship (IDE) courses. Students are encouraged to work in small teams, but may choose to work independently to investigate a specific innovation of personal interest. Each team is assigned a staff member. Teams are expected to meet with that staff member approximately one hour each week.
The course is split into three phases: 1) ideation, 2) development research, and 3) entry evaluation.
Phase 1, ideation, is a 2 week activity in which the teams explore a limited set of innovations related to their research studies. Teams may build on innovations explored during Grand Challenge/IDE or may investigate a novel innovation. Teams will be encouraged to select an innovation with relatively near-term product potential or short development timeframe. At the end of this phase teams present their findings and will be assessed on the content and delivery of their presentations.
In Phase 2, the teams conduct primary research on the industry and market relevant to the anticipated product. Students will be encouraged to engage with industry participants to better understand customer needs, product development requirements, manufacturing parameters, and distribution and support processes. This phase is expected to require 4 weeks, depending on access to industry participants and/or customers. At the end of this phase teams submit a short report on market feasibility.
Phase 3, entry evaluation, is a 4 week activity in which teams identify the resources and processes necessary to bring the product to market. At the end of the phase, teams present their analysis, including a final recommendation regarding commercialization path. Teams will be assessed on the content and delivery of their presentations.
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Entry Requirements (not applicable to Visiting Students)
| Pre-requisites |
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Co-requisites | |
| Prohibited Combinations | |
Other requirements | None |
Course Delivery Information
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| Academic year 2015/16, Not available to visiting students (SS2)
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Quota: None |
| Course Start |
Semester 2 |
Timetable |
Timetable |
| Learning and Teaching activities (Further Info) |
Total Hours:
200
(
Lecture Hours 10,
Seminar/Tutorial Hours 10,
Programme Level Learning and Teaching Hours 4,
Directed Learning and Independent Learning Hours
176 )
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| Assessment (Further Info) |
Written Exam
0 %,
Coursework
100 %,
Practical Exam
0 %
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| Additional Information (Assessment) |
There are four items of coursework and assessment. These comprise both formative and summative assessment. They are designed to replicate the typical experiences involved in ¿real¿ commercialisation processes, thereby delivering the Learning Outcomes. These are:
a) Presentation at the end of the first, two week Ideation Phase, summarising their findings, in a formal session with detailed formative feedback provided from a panel of expert CDT personnel. A summative assessment will also be carried forward (10%).
b) Written market potential report, submitted at the end of the second, four week Development Research Phase. This will be marked by two members of the CDT, including the Business School representative, and detailed formative feedback will be provided to the students in order to inform the further development of their project (30%).
c) A final presentation at the end of the third, four week Entry Evaluation Phase, in a formal session with detailed formative feedback provided from a panel of expert CDT personnel. In addition a final summative assessment will also be provided (40%).
d) As the above is group work, students will also provide a brief Reflection on Learning paper, based on a personal Learning Log, provided on an individual basis. This will be marked by two members of the CDT, including the Business School representative, and detailed formative feedback will be provided to the students in order to support their further development through their doctoral studies (20%).
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| Feedback |
a) Presentation at the end of the first, two week Ideation Phase, summarising their findings, in a formal session with detailed formative feedback provided from a panel of expert CDT personnel. A summative assessment will also be carried forward (10%).
b) Written market potential report, submitted at the end of the second, four week Development Research Phase. This will be marked by two members of the CDT, including the Business School representative, and detailed formative feedback will be provided to the students in order to inform the further development of their project (30%).
c) A final presentation at the end of the third, four week Entry Evaluation Phase, in a formal session with detailed formative feedback provided from a panel of expert CDT personnel. In addition a final summative assessment will also be provided (40%).
d) As the above is group work, students will also provide a brief Reflection on Learning paper, based on a personal Learning Log, provided on an individual basis. This will be marked by two members of the CDT, including the Business School representative, and detailed formative feedback will be provided to the students in order to support their further development through their doctoral studies (20%). |
| No Exam Information |
Learning Outcomes
On completion of this course, the student will be able to:
- At the end of the course students will be able to: work effectively in teams and understand the various roles that individuals can play in teams.
- Understand the specific challenges associated with translating a research-driven innovation into a commercial context.
- Conduct primary research on market needs and new product requirements.
- Describe the general stages of technology commercialization, including different organizational forms and resource requirements.
- Communicate the results of market and industry research to both scientific and business audiences.
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Reading List
Tidd and Bessant: Innovation and Entrepreneurship (or similar recent)
Drucker: Innovation and Entrepreneurship (classic reference)
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Additional Information
| Graduate Attributes and Skills |
Not entered |
| Keywords | Innovation,Entrepreneurship |
Contacts
| Course organiser | Prof Ian Clarke
Tel: (0131 6)50 9505
Email: |
Course secretary | Ms Natalie Honeyman
Tel: (0131 6)51 4317
Email: |
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