Postgraduate Course: Global Strategy (MBA) (BUST11165)
Course Outline
| School | Business School |
College | College of Humanities and Social Science |
| Course type | Standard |
Availability | Available to all students |
| Credit level (Normal year taken) | SCQF Level 11 (Postgraduate) |
Credits | 10 |
| Home subject area | Business Studies |
Other subject area | None |
| Course website |
None |
Taught in Gaelic? | No |
| Course description | We will be addressing broadly the issues in the textbook mentioned below on Global Strategy; elucidating the implications of current IB theories for Strategy, providing detailed coverage of a number of highly international company case studies. We will be looking at the question of when companies need more aggressive international strategies; the issue of global vs regional vs national strategies; and at how these issues differ for a range of sectors. We will be exploring literature and readings on global / regional / semi-global strategy; on international configurations currently pursued by companies. The option is research-based, drawing on the lecturer's worldwide research and also several sector studies of the strategies of top world wide players in several sectors. In addition to exploring cases, the course will make use of globally orientated databases such as Thomson One Banker and applying such approaches in group projects, each focusing on particular sectors. Current option courses in international business would also be complementary, but the main aim is to home in on the strategic implications for large companies.
Textbook: Mike W. Peng (2006) Global Strategy. (International Student Edition) Thomson / South-Western. |
Entry Requirements (not applicable to Visiting Students)
| Pre-requisites |
|
Co-requisites | |
| Prohibited Combinations | |
Other requirements | For Business School PG students only, or by special permission of the School. Please contact the course secretary. |
| Additional Costs | None |
Information for Visiting Students
| Pre-requisites | None |
| Displayed in Visiting Students Prospectus? | No |
Course Delivery Information
|
| Delivery period: 2014/15 Block 5 (sem 2), Available to all students (SV1)
|
Learn enabled: Yes |
Quota: None |
|
Web Timetable |
Web Timetable |
| Course Start Date |
27/04/2015 |
| Breakdown of Learning and Teaching activities (Further Info) |
Total Hours:
100
(
Lecture Hours 17,
Seminar/Tutorial Hours 6,
Programme Level Learning and Teaching Hours 2,
Directed Learning and Independent Learning Hours
75 )
|
| Additional Notes |
|
| Breakdown of Assessment Methods (Further Info) |
Written Exam
0 %,
Coursework
100 %,
Practical Exam
0 %
|
| No Exam Information |
Summary of Intended Learning Outcomes
By the end of the course students will have learned:
- the need for a holistic approach to the analysis of international and global strategy.
- analytical approaches to strategy consistent with this holistic approach.
|
Assessment Information
Corporate Strategy Group Project 60%
Case Studies (presentations/reports) 30%
Individual contributions 10%
|
Special Arrangements
| None |
Additional Information
| Academic description |
Not entered |
| Syllabus |
Not entered |
| Transferable skills |
Not entered |
| Reading list |
Not entered |
| Study Abroad |
Not entered |
| Study Pattern |
Not entered |
| Keywords | MBAGlobalStrat |
Contacts
| Course organiser | Prof Chris Carr
Tel: (0131 6)50 6307
Email: |
Course secretary | Miss Kate Ainsworth
Tel: (0131 6)51 3854
Email: |
|
© Copyright 2014 The University of Edinburgh - 13 February 2014 12:57 pm
|
University Homepage